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New Crewe man eyes market potential


Over a third of businesses are relying on a mix of temps and freelancers to keep a lid on fixed costs. That’s what’s come out of a recent survey conducted by Regus, a major global provider of office workspace.


All of which is great news for Martin Kenyon. He’s just purchased Driver Hire’s Crewe franchise. “I felt that setting up my own business was too risky, particularly in the current economic climate,” says Martin. “So I turned my attention to franchising which offers a safer route into self employment. I used the quality services of Driver Hire at the depots I managed some years ago. So the two strands came together and I found myself discussing a potential purchase with Driver Hire’s Franchise Sales Director”.


Prior to purchasing his franchise, Martin worked in the express logistics sector. He started as a driver and ended at board level. Over a career spanning 30 years he worked for national carriers Target Express and Tuffnells. More recently he’s been working as a consultant to the transport industry. However, he felt he was in need of a new challenge.


“Business success is based on two things: quality of service and the right price,” Martin continues. “Combine those with Driver Hire’s proven business model, excellent franchise support and our ability to provide the right staff at the right time and I think there’s massive potential to grow the business here in Crewe.”

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