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Logistics firms advised on Olympic preparations

By: David Howells
27 February 2012

Logistics firms have been urged to properly prepare themselves for the upcoming Olympic and Paralympic games in London, reports.

Since being awarded the Games in 2005, Britain has seen the event as a chance to highlight its business and infrastructure - as well as sporting prowess - on the world's stage.

Now, with just months to go before the opening ceremony, British businesses have been urged to ensure they have put measures in place to make the most of the opportunity the Games could provide.

Logistics firms operating in and around London, or those who provide services for the Olympics or its chosen partners have been singled out as those which need to carefully consider their preparations in order to take advantage of the upcoming opportunities. They have also been advised to properly prepare or risk stumbling on the first hurdle, however.

Amongst the advice given to logistics firms is to familiarise themselves with official Olympic routes on the roads so they are aware of where a potential build-up may occur and where they could then go to avoid it.

They are also being told to consider changing their typical timings to make use of quieter conditions on out-of-hours deliveries. This could prompt many firms to consider driver recruitment to help them deal with the extra workload and hours of operation during the Olympic Games.

Speaking to about the preparations, London's transport commissioner, Peter Hendy, explained: "With just five months to go until the 2012 Games arrive, it's critical that freight operators and their customers start planning now to ensure they continue to operate smoothly and profitably this summer."

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